Weleda, Inc named in class action lawsuit for selling cosmetics as Natural despite containing synthetic ingredients

Weleda, Inc.

Defendant Weleda, Inc manufactures, sells, and distributes the Products using a marketing and advertising campaign centered around claims that appeal to health conscious consumers, i.e., that their Products are “Certified Natural” and/or “Natural”. However, Defendant’s advertising and marketing campaign is false, deceptive, and misleading because the Products contain synthetic ingredients.

Plaintiff and those similarly situated relied on Defendant’s misrepresentations that the Products are “Certified Natural” and/or “Natural” when purchasing the Products. Plaintiff and Class Members paid a premium for the Products in comparison to comparable products that did not purport to be “Certified Natural” and/or “Natural”. Given that Plaintiff and Class Members paid a premium for the Products based on Defendant’s misrepresentations that they are “Certified Natural” and/or “Natural”, Plaintiff and Class Members suffered an injury in the amount of the premium paid.

A full list of the products named in the lawsuit and the synthetic ingredients they contain can be found in the complaint. COMPLAINT

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